Sony caters to selfie fans with Xperia C3

The Sony Xperia C3 boasts a 5 MP front camera, making it suitable for taking selfies. (Sony)

The Sony Xperia C3 boasts a 5 MP front camera, making it suitable for taking selfies. (Sony)

Relaxnews

, Last Updated: 8:38 AM ET

The latest manufacturer to join the selfie craze, Sony has equipped its new Xperia C3 smartphone with a 5 MP front camera and editing tools dedicated specifically to touching up self-portraits.

Sony claims that this new mid-range model is "the world's best selfie smartphone," mainly thanks to its wide angle front camera with a 5 MP sensor, a soft LED flash designed for use in any lighting conditions, and an auto mode. The Xperia C3 also comes with a photo editing app geared towards touching up portraits, allowing users to adjust light levels and even apply virtual makeup.

Regarding its other features, the C3 is a 4G-ready double-SIM smartphone that runs the latest version of Android (KitKat) and has a 5.5-inch screen (1,280x720 pixels). Powered by a quad-core Snapdragon processor at 1.2 GHz, the device is also equipped with an 8 MP back camera with autofocus.

The Sony Xperia C3 will be launched exclusively in China this August before being launched a few months later in the U.S. And the U.K. Pricing has yet to be announced.

A better selfie cam: a new smartphone selling point

More and more smartphone makers are focusing on the selfie-taking performance of their products, namely by introducing front cameras of at least 5 MP. This is the case of the HTC Desire 816, the Wiko Wax and the Huawei MediaPad X1, for example. Huawei even took the concept a step further by introducing the concept of "groufies" (group selfies) when it launched the Ascend P7, which has an 8MP front camera.

For devices that have maintained a relatively low-resolution front camera, brands are highlighting new features designed to improve the quality of self-portraits. The LG G Pro 2, for example, has a special flash designed to illuminate the background and draw more attention to the person in the picture.

Watch a video on the Sony Xperia C3: youtu.be/YToio7g6hAw


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