The iPad Air may have been the star of Apple's conference on Tuesday, but a pencil takes the spotlight during Apple's TV ad for its newest device. The point is that this simple tool can be "extremely powerful," and lists a variety of situations in which this humble tool can be used. Naturally, the iPad Air makes an appearance at the end when Apple suggests that it can't wait where you'll take it next.
Breaking Bad star, Bryan Cranston, voices the ad using his reassuring and kind Walter White voice...rather than his more direct and potentially sinister Heisenberg persona. We're sure there's an extra cut somewhere on the cutting room floor where Cranston subtly advises you that it's in your best interests to buy one. Safe to say that people are excited about the iPad Air? You're goddamn right.