Swedish studio and Battlefield developer DICE is preparing to start work on the Star Wars franchise with a new branch recruiting in Los Angeles, its focus fixed upon the creation of tie-in titles.
A week prior, three established studios had been mentioned as Disney and EA announced an exclusive, multi-year deal for the development of Star Wars games: DICE (Battlefield series), Visceral (Dead Space series) and BioWare (Mass Effect series, Star Wars: The Old Republic).
Big name studios already located in Los Angeles County include Activision and its Call of Duty teams at Beachhead, Treyarch and Infinity Ward, EA's own Danger Close of the troubled Medal of Honor reboot, and Respawn Entertainment, a more recent startup from Infinity Ward's founders.
"It's no secret that our main competitor is there," DICE general manager Karl-Magnus Troedsson had disclosed to the WSJ in a subscribers' article, an acknowledgement of Activision's blockbuster Call of Duty franchise.
DICE's Los Angeles outfit is expected to reach a headcount of 60 by the close of 2013, but it'll be April 2014 at the very least by the time any of these new projects are wrapped up, according to earlier comments from EA president Frank Gibeau.
And job postings issued by DICE's Swedish headquarters indicate that its LA contingent will have an interest in social and mobile modes of play.